Game Marketing
Expanding Your Reach & Impact
At XPFIRST, We Craft & Execute Marketing Strategies for PC Games we have validated in a test first. We will go the full 9 yards: Influencer Marketing, organic content, community engagement and paid ads. We are dedicated to rocket-launching your game's visibility and creating meaningful engagement with players, influencers, and their audiences. We also help you implement proven strategies from our Discord & Reddit Community Growth Research.
How It Works
Initial Consultation & First Dive (Week 1):
⚬ We begin by gaining a deep understanding of your game's unique aspects and marketing needs, establishing the basis for a bespoke marketing plan.
⚬ Our experts get inside your game, pinpointing key content for influencer campaigns and evaluating the overall player experience to ensure the audiences of the influencers we select align with your game´s target audience.
Tip: Plan the process of sharing us game access for an immediate start.
Asset Enhancement & Influencer Engagement (Months 1-2):
⚬ After both parties are in, the fun begins: We enhance store pages, community resources, social platforms to captivate players, match influencer and player expectations and convey your key messages.
⚬ Assisting with any missing creative assets like game trailers, screenshots & graphics.
⚬ Carefully matching content creators and targeted press for your unique game’s genre and style, to ensure genuine and impactful audience engagement.
Marketing Plan Execution & Outreach (Months 2-3):
⚬ Leading the execution of the marketing strategy
⚬ Launching organic & paid influencer marketing campaigns after a meticulous buildup.
⚬ Handling all the hassle, from influencer payments and management to campaign planning and execution.
⚬ Paid ads campaigns on the most effective platforms for your game’s target audience from TikTok, Twitter, Facebook, Reddit etc.
